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Miniso wants its own pop-star dolls: Inside the marketing playbook with CMO Robin Liu
cmo ip marketing miniso By Minnie Wang

In a candid chat, Miniso’s CMO breaks down the push for original characters, why its supersized stores are hitting their stride, and how Miniso is reinventing itself from bargain retailer to lifestyle destination.

The ethical dilemma of pitching: should agencies charge for their pitches?
ethics ip pitching By Hannah Kimuyu

It really isn't just about money.

How creatives can safeguard their ideas
creative ip By Mark Laudi

Creatives often fall victim to idea theft, especially during pitches. That's why proper IP protection that places a fiscal value on creative assets is vital, argues the MD of PitchMark.

Grueling pitch conditions to stay until marketers shift disrespectful power dynamic
ip pitch pitches pitching procurement By Nancy Hill

The fact of the matter is the clients hold all the cards. They always have, says the CEO of Media Sherpas.

Uncle Martian, what an awfully familiar logo you have!
china ip By Jenny Chan 陳詠欣

On World Intellectual Property Day, we take a look at China, where the law surrounding IP infringement increasingly has teeth.

Malaysia pitch controversy: Client association head says unfair practices “not a rampant issue”
cola ip malaysia pitch By Faaez Samadi

The head of Malaysia's advertisers’ association responds to accusations from the 4As about unethical pitch practices.

Content marketing in China is anything but elementary, dear marketers
ip tencent By Soon Chen Kang 江欣珍

A panel discussion at the Tencent Mind Conference Tuesday in Shanghai looked at hard truths about investing in hot shows.

Book excerpt: The End of Copycat China
china ip By Shaun Rein

What is this 'Chineseness' trait that has given mainland enterprises a one-up in the innovation stakes? Shaun Rein, founder and managing director at China Market Research Group (CMR), hints at the reason in an excerpt from his new book.

HKBN appoints Draftfcb, inches towards 'big, hairy, audacious' goal
ip By Jenny Chan 陳詠欣

HONG KONG - On the back of its ambitions to become the largest local internet service provider, Hong Kong Broadband Network (HKBN) has replaced its incumbent creative agency M&C Saatchi with Draftfcb.

Asian cities boast with the fastest internet speeds globally : Akamai
asia pacific china digital hong kong ip japan korea south korea southeast asia asia pacific china digital hong kong ip japan korea south korea southeast asia By Jane Leung

ASIA-PACIFIC – Asian cities dominate the top 100 lists of average connection speeds globally, with 61 cities located in Japan, 12 in South Korea and Hong Kong, according to the State of the Internet Q1 Asia-Pacific report by Akamai Technologies.

Asian cities boast with the fastest internet speeds globally : Akamai
asia pacific china digital hong kong ip japan korea south korea southeast asia asia pacific china digital hong kong ip japan korea south korea southeast asia By Jane Leung

ASIA-PACIFIC – Asian cities dominate the top 100 lists of average connection speeds globally, with 61 cities located in Japan, 12 in South Korea and Hong Kong, according to the State of the Internet Q1 Asia-Pacific report by Akamai Technologies.