Ad Nut
Feb 4, 2019

Piggy Bank: Superunion launches a 'hambitious' CNY spoof brand

Rather than a boring e-card, the agency created a fictional bank brand for Chinese New Year.

Ad Nut normally sticks to writing about real ads. But this spoof bank brand is, in effect, an ad for creative agency Superunion, so Ad Nut wll allow it.

Also, it's delightful. Check out the names on the fake namecards.

For some reason, Ad Nut really likes it when people come up with fictional creations and then take them to elaborate lengths. Ahem.

Anyway, here's two GIFs that wouldn't play in the gallery above:



CREDITS

Andy Reynolds – Executive Creative Director
Joao Seabra – Creative Director
Gianluca Crudele – Design Director
Kitty Chan – Senior Designer
Anthony Lam – Designer
Louisa Luk – Designer
Cecylia Grendowicz – Strategist
Malcolm Lam – Project Coordinator

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

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