Benjamin Li
Mar 4, 2013

Creative veteran Pratik Thakar takes up senior Asia-Pacific role at Coca-Cola

REGIONAL - Longtime McCann veteran Pratik Thakar, most recently vice-president and chief strategy and innovation officer for Grey Group Greater China, has taken up a new Asia-Pacific role as head of Pacific Group creative and content excellence at Coca-Cola.

Thakar will oversee creative across the region

Thakar pictured continues to be based in Shanghai and reports to John Hackett, head of Pacific Group marketing, customer and commercial leadership, who is based at Coca-Cola's headquarters in Atlanta.

Thakar came on board on 1 March after his last working day at Grey Group on 28 February. He will be working across Coca-Cola’s five business units, more than 25 individual markets including South Asia-India, Southeast Asia, Greater China, Korea, Japan, Australia and New Zealand...

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