Between human rights violations, a corruption scandal and a global recession, the 2022 FIFA World Cup soccer tournament poses a tricky balancing act for advertisers.
Campaign asked ad executives and industry sustainability experts about how the messaging has changed at this year’s global climate summit—and whether adland has stepped up its role in fighting the climate crisis.
Social-media platform, which has witnessed a ‘massive drop’ in ad revenue, was already a minor platform on ad plans, according to media agency executives.
Ads leading up to the U.S. midterm elections next week are not just negative, they are also misinforming, angering and exhausting the public.
The holding company joins WPP, Publicis, IPG and Omnicom in posting growth in Q3.
The new team will be led by former Sizmek CEO and Amazon Advertising director Mark Grether.
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