Ad Nut
Dec 5, 2019

You can't stay mad if your mouth is stuffed with Mini Oreos

That's just science, as this fun ad by FCB Jakarta proves.

Perhaps many of the world's problems could be solved if we all stuffed our faces with delicious biscuits (or "cookies", depending on where you grew up) before talking to each other. 

As long as we're having fun, here's two earlier ads the agency has made for the brand targeting audiences across Southeast Asia:

'Made of Compliments'

'Surprisingly Thin'

CREDITS

Mini Oreo: Gibberish

Client: Mondelez South East Asia
Director Marketing - Biscuits SEA: Nikhil Rao
Associate Director Equity & Innovation, SEA: Arpan Sur

Advertising Agency: FCB, Jakarta, Indonesia
Executive Creative Director: Ravi Shanker
Managing Director: Sony Nichani
Creative Director/ Art director: Swapnil Kambli
Art director: Hamidah As’ad, Anastasia
Copywriter: Ravi Shanker
Account Director: Roma Das
Account Manager: Mira Amira
Agency Producer: Yuni Pratomo
Production Company: Stink Films
Director: Diego Nuñez Irigoyen
Executive Producer: Desmond Loh
Producers: Evie Yeo (STINK FILMS), Anne Prakaiwat Guyon (TAPROD)
PA: Claire Qin
1st AD: O
DOP: Mischa Lluch Gustafson
Editor: Fong
Gaffer: Arnam
Art Director (Film): Thor
Prop Master: Tam
Line Producer: Chloe
Casting Director: Nat
Stylist: Ka-Tae
Make up artist: Nart
Post Producer: Terrence Kwan (Spice Shop by The Post Bangkok Co.,Ltd.)
Colorist: Shane Bartley
Online: Pow Kuan, Revisions by KC Chong
Music: Massive Music, Japan
Mixing: Kersound

Oreo Red Velvet: Made of Compliments

Client: Mondelez South East Asia
Director Marketing - Biscuits SEA: Nikhil Rao
Associate Director Equity & Innovation, SEA: Arpan Sur

Agency: FCB Jakarta
Managing Director: Sony Nichani
Executive Creative Director: Ravi Shanker
Creative Director: Swapnil Kambli
Art directors: Hamidah As’ad, Jonathan Ronaldo
Digital creative: Anastasia
Account director: Roma Das
Account manager: Mira Amira
Agency producers: Yuni
Production Company: Stink Films
Director: Diego Nuñez Irigoyen
Executive Producer: Desmond Loh
Producers: Evie Yeo (STINK FILMS), Anne Prakaiwat Guyon (TAPROD)
PA: Claire Qin
1st AD: O
DOP: Mischa Lluch Gustafson
Editor: Fong
Gaffer: Arnam
Art Director (Film): Thor
Prop Master: Tam
Line Producer: Chloe
Casting Director: Nat
Stylist: Ka-Tae
Make up artist: Nart
Post Producer: Terrence Kwan (Spice Shop by The Post Bangkok Co.,Ltd.)
Colorist: Zairi Mohd (Red Velvet) and Shane Bartley (Mini, Wafer & Thins)
Online: Pow Kuan, Revisions by KC Chong
Music: Massive Music, Japan
Mixing: Kersound

Oreo Thins:

Client: Mondelez South East Asia
Director Marketing - Biscuits SEA: Nikhil Rao
Associate Director Equity & Innovation, SEA: Arpan Sur

Agency: FCB Jakarta
Managing Director: Sony Nichani
Executive Creative Director: Ravi Shanker
Art directors (ATL): Hamidah As’ad, Jonathan Ronaldo
Digital Creative: Swapnil Kambli, Anastasia
Account Director: Roma Das
Account Manager: Mira Amira
Agency Producer: Yuni Pratomo
Production Company: Stink Films
Director: Diego Nuñez Irigoyen
Executive Producer: Desmond Loh
Producers: Evie Yeo (STINK FILMS), Anne Prakaiwat Guyon (TAPROD)
PA: Claire Qin
1st AD: O
DOP: Mischa Lluch Gustafson
Editor: Fong
Gaffer: Arnam
Art Director (Film): Thor
Prop Master: Tam
Line Producer: Chloe
Casting Director: Nat
Stylist: Ka-Tae
Make up artist: Nart
Post Producer: Terrence Kwan (Spice Shop by The Post Bangkok Co.,Ltd.)
Colorist: Shane Bartley
Online: Pow Kuan, Revisions by KC Chong
Song: Audio Network (‘I’m Trouble’/ Andy Powell/ Linda Roan)
Audio design: John Ferreira

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

Related Articles

Just Published

17 hours ago

Why otome is the new go-to for gaming collaborations...

Like all simulation games, Otome offers a fantasy. The powerful appeal of that fantasy speaks to what many young Chinese women feel is lacking in reality: a sense of power.

18 hours ago

Campaign Global Forecast Q2 2024: Tech brands' ad ...

The troubles in the tech world cast a shadow on the industry in 2023. Will the clouds clear in 2024?

18 hours ago

Ogilvy Hong Kong, Dentsu Japan and The Monkeys in ...

The global awards show awarded top honours to campaigns hailing from 15 different markets worldwide.

19 hours ago

Agency Report Cards 2023: We grade 31 APAC networks

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.