YEAR IN REVIEW: Our annual look at the brand disasters and slip-ups that dominated headlines this year.
The $1.2 billion-a-year food advertiser wants to create a higher volume of personalised content.
Hit out at "astonishing" timeframe for consultation, as strongly worded letter says proposals lack "detail and efficacy."
“I am so happy to learn from others. It is a two-way conversation I would love to have,” says Martin Renaud.
The Ad Contrarian minces no words reacting to Mondelēz's new 'Humaning' approach to marketing: "In any sober industry the perpetrators of this nonsense would be taken out back by grown-ups and beaten to a pulp."
The agency has been handling its media duties since 2018
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