oreo
Samsung, Nissin, Oreo are YouGov's top advertisers of the month in SG
Samsung's high-profile launch campaign for its AI-powered Galaxy S25 series take it to pole position.
Oreo urges Chinese consumers to ‘stay playful’
In a nation known for over-work, over-studying and pressures to achieve, Oreo seeks to bring back China’s 5,000-year-old culture of play with its new ‘Art of ‘Play’ brand platform in collaboration with Publicis.
Oreo claims the hamburger menu as its own
The campaign reframes the popular website icon into a depiction of its classic cookie in a rewards campaign.
Inside Super Mario’s partnership with Oreo
The campaign team saw “strong parallels” between what both brands offer to their fans.
Oreo uses actor Farhan Akhtar's AI voice when words fail
Watch the film conceptualised by Leo Burnett India here
January 2023 advertiser of the month: Oreo X Blackpink
Data from YouGov BrandIndex shows the iconic sandwich cookie's pastel pink makeover lifted its awareness in Thailand, big time.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpeg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
