Ad Nut
May 21, 2020

SPCA hijacks video conferencing backgrounds to promote pet adoption

Singapore's animal protection organisation and Forsman&Bodenfors want you to put your virtual backgrounds to work on behalf of animals who need real homes.

As anyone who's been working from home knows by now, nothing adds more delight to a dreary videoconference than the sudden appearance of a pet. Knowing this, Singapore's Society for the Prevention of Cruelty to Animals, with help from Forsman&Bodenfors Singapore, has created a series of clever virtual backgrounds that advertise pets in need of real-world happy homes.

You can download the images—which include some snarky cats as well as a few of the animals Ad Nut insists on referring to as murderous beasts (although Ad Nut grudgingly admits they also deserve love and shelter)—at backgroundhomes.spca.org.sg.

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

Industry needs to get better at short-form ads, ...

Tor Myhren, vice-president of marketing communications at Apple Inc, said people don’t have the time to watch long ads.

8 hours ago

Cannes Lions 2024: APAC winners

While Ogilvy Singapore secured one of the most prestigious awards at the Festival, and The Monkeys also nabbed a Grand Prix, the overall regional performance fell short.

8 hours ago

Cannes Lions 2024: Must-see Grand Prix winning work ...

Bookmark this page for the world’s finest Grand Prix-winning ads from the 71st Cannes Lions International Festival of Creativity.