Robert Sawatzky
Mar 12, 2019

How to overcome this industry’s mid-life crisis

Mediacom global strategy officer Matt Mee looks to new systems, effectiveness research and human-centricity as guideposts to surviving marcomm's middle-aged malaise.

What are the signs of a mid-life crisis

In a full entertainment and enlightment value presentation to Campaign360 delegates last week, Mediacom's top worldwide strategy chief Matt Mee began by sharing the following tell-tale signals of a mid-life crisis, citing the ever-venerable and authoritative source, BuzzFeed 

  • Feeling a need for adventure and change
  • Feeling depressed
  • A loss...

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