Many agencies are still failing to address the well-being of their people and only pay lip service to mental health.
Maurice Lévy has a task on his hands to help turn around the shared workspace company. Here's the approach he should take.
Evolving AI to understand human emotions will be useful to all kinds of businesses—especially in the retail space—but interpretation and accuracy remain challenges.
Larry Page and Sergey Brin have a stellar track record in accumulating wealth and power while trying to avoid accountability.
The benefits of retail experiential over media buying may be more powerful than many brands realise, says Mediamonks' Shanghai executive producer.
To help our children learn appropriate communication, voice assistants need to start thinking about etiquette.
Brands should stay ahead of the curve because, make no mistake, regulation is coming.
With 2019 rapidly drawing to a close, brands and marketers will be planning ahead to 2020 and beyond. Here are some influencer trends to watch.
Head of Asia at Finsbury on the role of emotional thinking during a tech crisis.
The fact of the matter is the clients hold all the cards. They always have, says the CEO of Media Sherpas.
Ideally, utility, scale and relevance need to come together, says Cheil's associate creative director, who helped develop the award-winning Firevase.
People experience six different need states when they search, according to Google’s global head of research and insights for ad marketing.
Why do we penalise those who are brilliant at being creative but not interested in the next step?
The metrics that agencies and brands are using to understand the impact of working with influencers are not fit for purpose.
It's not about the money; it never has been. It's about social media companies having clear policies and being able to enforce them, argues Campaign's Omar Oakes.
Online gaming is set to become the next battleground for brands, but it comes with a new skillset.
Companies can see the advantages of long-term agency relationships but they often behave in a way that makes this hard to deliver, according to the founder of Observatory International.
Mother's creative director looks for trends in the bible of the year's best advertising and design work.
Tealium's APAC marketing director explains the DPO Competency Framework, which must be seen as a positive step forwards and a useful tool for companies looking to establish themselves as data leaders.
It is excruciating to imagine what good could have been done with the same team and resources.
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