Emily Tan
Aug 17, 2017

Deloitte buys Ikea agency Acne and hires Sandoz to lead creative

Deloitte plans to double Acne's staff following the latest creative acquisition by a management consultancy.

Acne Agency was behind Ikea's humorous takedown of Balenciaga.

Deloitte Digital has bought Stockholm-based Acne Agency, which has worked with brands such as HM, Spotify and Ikea.

Acne was founded in 1996 and most recently gained attention for an ad noting the similarity between a Balenciaga bag, retailing for $2,145, and Ikea's blue reusable bags. 

The terms of the deal, which finalised on 15 August, were not disclosed, according to The Wall Street Journal ...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservices@campaignasia.com
or call+852 3175 1913

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +65 9771 3034
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Google looks to banking with plans for current accounts
Premium
4 hours ago

Google looks to banking with plans for current accounts

Brand becomes latest tech giant to make inroads into banking, following moves by Amazon, Apple and Uber.

Premium
Hakuhodo invests in Thai digital agency Winter Egency
Premium
12 hours ago

Hakuhodo invests in Thai digital agency Winter Egency

W/E to become consolidated subsidiary of Hakuhodo by end of January.

Premium
Dentsu details group management structure, leadership
Premium
12 hours ago

Dentsu details group management structure, leadership

The Japan-based giant added some detail to its new "pure holding company" structure.

Premium
APAC weakness weighs on Dentsu earnings
Premium
14 hours ago

APAC weakness weighs on Dentsu earnings

"There are no green shoots of recovery" in China or Australia, Dentsu said, as organic growth declined.