agencies

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SMS Group introduces creative residency
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Jul 9, 2018

SMS Group introduces creative residency

The programme will work much like an artist residency programme with benefits for both the agency and creative sides.

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YouTube launches tools for advertisers to experiment and remix in real-time
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Jun 20, 2018

YouTube launches tools for advertisers to experiment and remix in real-time

Creative and analytical tools allow advertisers and agencies to test ads before a formal launch.

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Agency accreditation an important step towards trust: ICESAP
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May 4, 2018

Agency accreditation an important step towards trust: ICESAP

ICESAP’s agency accreditation scheme aims to strengthen the position of agencies in the business events world.

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Anonymous Fishbowl app aims to unite agency leaders and staff
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Apr 20, 2018

Anonymous Fishbowl app aims to unite agency leaders and staff

The new "Company Bowls" feature invites users to join verified agency bowls for their places of employment, while maintaining their anonymity if they choose.

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Marc Pritchard: I'd like creatives to account for three-quarters of agencies' resources
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Mar 7, 2018

Marc Pritchard: I'd like creatives to account for three-quarters of agencies' resources

Agencies could get there by reducing their account management lineups, he suggested.

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