The repositioning comes after global CEO Steve Martin and UK CEO Jamie Wynne-Morgan resigned.
While agencies invest heavily in attracting and retaining top talent, they often overlook a potent tool for unlocking their full team potential: Financial transparency. Specifically, the radical act of sharing the agency's profit and loss statement (P&L) with everyone, not just the C-suite elite.
In a competitive new-business environment, agencies are turning to freelance marketers in the quest for the edge.
Leo Burnett UK's CEO Carly Avener on why coaching, confidence and remembering to breathe can make a crucial difference to your career.
In light of the recent WPP raids in Shanghai, Ian Whittaker raises the question: Will pressure from investors eventually force agency groups to consider exiting the Chinese market?
Several comms and creative agencies are joining forces in an Ethical Agency Alliance established by the nonprofit global network Creatives for Climate.
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