Women Leading Change Awards 2024: Winners revealed
See the full list of winners of the eighth Women Leading Change Awards.
See the full list of winners of the eighth Women Leading Change Awards.
Catch the highlights from the two-day event (May 14-15) on all things disruption, AI, creativity, and more.
Organic revenue was up 2.4% in Japan.
Nannette LaFond-Dufour will report to global boss Arthur Sadoun.
Apple is diluting its advertising pedigree with low-grade thinking.
Mayuresh Dubhashi will also be a key member of FCB Group India's creative leadership, collaborating with leaders across agencies to continue elevating work across the network.
With the creator economy touted to reach $480 billion by 2027, its emergence has undeniably changed marketing plans and reshaped the future. KlugKlug's co-founder and CEO Kalyan Kumar explains.
Ahead of the annual Worldwide Developers Conference, Apple makes plans to integrate more AI-powered features into its devices.
Tesla CEO Elon Musk reversed course from a traditional advertising push last month by scrapping a freshly formed marketing team. Can brands survive or even thrive without a marketing team?
Bumble said it has heard criticism of the ad and is removing it from a global campaign.
Sir Martin Sorrell said that the group will continue to capitalise on AI positioning.
Fraudsters used AI in Microsoft Teams meeting with the 'agency leader'.
Baidu's former PR head, Jing Qu, has left the tech giant after a series of short videos which led to intense backlash on social media.
Sixty-seven agencies have signed up to the People First Promise, revealed to coincide with Mental Health Awareness Week.
Leveraging gen AI to develop a chatbot has been an important facet of Air India’s digital transformation. The Silicon Valley-based chief technology officer of the airline talks to Campaign about the process of developing and besting the chatbot.
Management and structural changes continue at Dentsu X, which needs more key wins to stabilise the business.
Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.
It was a year of creative highs and management lows for Dentsu, as the Group continues its journey to unify.
It’s a year of transformation for the agency—regionally and globally. To effectively manage change or fully embrace its ‘Power to Move’ mantra, DDB requires a grip on headcount—for both sustainable growth and client business.
Campaign unveils its fourth iteration of 15 outstanding and inspiring female talents shaping the marketing and communications industry across Greater China.
Spotlighting this year’s standout marcomms leaders, representing a diverse range of markets and industries, here is the 40 Under 40 class of 2023.
Meet the 30 inspiring women from various marcomms domains in Asia Pacific, advancing the industry with their expertise and impact. They are the Women to Watch 2023.
A jury of tech leaders has named three individuals as Most Valuable Professionals in technology in Asia-Pacific.
In a nation known for over-work, over-studying and pressures to achieve, Oreo seeks to bring back China’s 5,000-year-old culture of play with its new ‘Art of ‘Play’ brand platform in collaboration with Publicis.
Acadia Healthcare joined with Bakery to create the Every Bite a Battle campaign for Timberline Knolls.
A daughter surprises her mother with a winter holiday in this sweet, simple film.
The campaign was created by Ready10 and Leo Burnett UK.
“This Apple ad is what happens when you try to be ‘edgy’ with no consideration for strategy,” said Lulu Cheng Meservey.
The first Southeast Asia YouTube Works Awards celebrates the most effective and creative advertising on the platform, where winners don’t just represent the best of their market, but the whole region.
Technology is constantly evolving and continues to disrupt the digital landscape. In this fast-paced environment, companies are challenged to push the boundaries to maintain their competitive edge and deliver business impact. In this series, Campaign Asia-Pacific partners with Publicis Groupe to explore how the Groupe is leveraging its innovative and technological capabilities to empower business transformation for its clients.
Content is everywhere and anywhere, across every touchpoint. Whether you’re trying to build your brand messaging or spark action from your customers, delivering consistent, high-quality content and experiences to your consumers is an increasingly tall order. In this series, Campaign Asia-Pacific partners with Tag to explore how brands can tap into content engines to drive success, diving into key areas of focus like omnichannel marketing, sustainability, and the creator economy, all with a view to the future.
Relationships with the community grows in parallel as businesses begin to expand. Meta facilitates this growth by helping people and businesses intersect, connect and grow together across its platforms. In this series, Campaign Asia-Pacific partners with Meta to explore innovative solutions, including AI integration, Reels ads, Business Messaging, measurement and performance in order to optimise the consumer journey and help brands grow.
Lead with Authenticity is a content series about the importance of authenticity in today’s saturated digital advertising landscape. In partnership with ad verification pioneer DoubleVerify, Campaign Asia-Pacific will explore the latest developments and cutting-edge solutions within the digital advertising ecosystem, and how authenticity is the bedrock for quality, performance, and growth for brands and agencies alike.
‘Pioneers’ is a thought leadership series, brought to you by Campaign and Facebook, exploring emerging trends and cutting-edge insights on the changes that will shape the future of the marketing and advertising industry for years to come.
Campaign360 returns on 14-15 May 2024 in Singapore! The event will explore the strategies, tools, and know-how to help Asia’s marketers continue to “power through the disruption”.
Entering its 8th year, our annual Awards continue to honour innovative leading event & marketing professionals who have delivered unique and impactful experiences.
Celebrate outstanding digital marketing ideas and work, honour innovative industry leaders, and recognise exceptional organisations that facilitated the growth of digital marketing in the Greater China region.
Honouring remarkable women who promote diversity, inclusion, and equality.
Even as marketers in Asia tap into the vast reach and clout of social media influencers, R3’s Shufen Goh has a few guidelines to make the most of these relationships.
We speak to Bayer India’s Ritu Mittal and EssenceMediacom India’s Averill Sequeira on creating psychological safety in the workplace in India, to address the unique challenges facing women in the marketing communications space.
How can marketers maximise AI’s potential as a super collaborator, while understanding its abilities and limitations in key areas like connection, culture, and driving business growth?
In an exclusive podcast, Yahoo’s MD for AUSEA John McNerney focuses on approaches being deployed to tackle the biggest challenges facing marketers, including the deprecation of cookies and the deployment of AI.