Ad Nut
Jul 22, 2019

StarHub is teaching an uber-emo history lesson

To celebrate Singapore’s 54th birthday, the telco is highlighting the overlooked women in the nation’s past.

To celebrate Singapore’s 54th birthday, the telco is highlighting the overlooked women in the nation’s past.

Ad Nut has broad musical taste and understands its power in promoting important messages. But for those who aren’t into high-pitched, pixie-sounding singing children, put StarHub’s latest Singapore National Day effort on mute, because the lesson at the heart of the campaign needs to be seen regardless of the soundtrack.

Celebrating Singapore’s 54th birthday this August 9, StarHub and its creative agency BLK-J have chosen to focus on a hugely underserved...

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