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Malaysia’s Top 100 Brands: Global brands dominate
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Aug 12, 2019

Malaysia’s Top 100 Brands: Global brands dominate

Consistency is the order of the day for Malaysian consumers, with a few notable exceptions.

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AirAsia & Maybank streets ahead of rival Malaysian brands
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Aug 12, 2019

AirAsia & Maybank streets ahead of rival Malaysian ...

Both brands continue to resonate strongest with consumers for reasons of pride and product.

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Malaysia’s lack of local love turning a corner
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Aug 12, 2019

Malaysia’s lack of local love turning a corner

There’s a dearth of local representation in Malaysia’s Top 100 Brands, but change is coming as younger consumers bring new attitudes.

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m/Six launches new APAC hub
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Aug 6, 2019

m/Six launches new APAC hub

Kevin Rooney to lead new Sydney office.

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Pakistan: Asia’s sleeping creative giant
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Aug 6, 2019

Pakistan: Asia’s sleeping creative giant

Often overlooked and battling a bad global image, the country is now regarded as the next fertile ground for brands looking for big growth in Asia.

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90% of Australian youth want brands to stand for something
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Jul 31, 2019

90% of Australian youth want brands to stand for ...

Amplify’s first Asia-Pacific Young Blood study also digs deep into young consumers’ attitudes toward fashion, technology, food and more.