Faaez Samadi
Aug 28, 2019

Bringing back the bling: Luxury brands on the rise in Singapore

Experience and accessibility the key to Singaporeans rekindling their love for the finer stuff.

LUXURY BRANDS IN SINGAPORE

Whatever the position a brand has in the hearts of local consumers, the constant refrain is that to survive, it must stay relevant. It doesn’t matter if you’re a car, a pair of shoes or a bar of soap, if you’re not meeting consumer expectations, it’s likely you won’t be around much longer.

Yet there are those brands which trade on their inaccessibility, their exclusivity,...

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