How one Singaporean family became the envy of its neighbours.
CASE STUDY: Predictive techniques led to a cost per acquisition (CPA) one-eighth that of standard lookalike targeting.
New and renewing mobile customers will get three months of free Prime membership.
To celebrate Singapore’s 54th birthday, the telco is highlighting the overlooked women in the nation’s past.
Decision ends a 12-year relationship with DDB.
New agreement continues collaboration on advertising, content and marketing services.
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