campaign

Oct 27, 2021

Amazon Prime Video urges less binging and more time with family this Diwali

Campaign India catches up with marketing director Sushant Sreeram to learn more about the growth of OTT and its surprising Diwali campaign.

Oct 7, 2021

Uncommon relights Quaker Oats fire with campaign to end child food poverty

'The fire inside' marks the start of a new direction for Quaker that puts brand purpose at the heart of its upcoming activity.

Sep 21, 2021

Libresse pulls campaign with vulva imagery following backlash

Users on social media rushed to defend the brand following an incriminating statement from a religious organisation.

Aug 11, 2021

YouTube launches ‘Shorts’ campaign to compete with TikTok

The campaign targets Gen Z and creators to embrace “the shorter side of YouTube.”

Jul 5, 2021

Half of APAC CMOs foresee media agency reviews this year

CAMPAIGN MEMBERS' EXCLUSIVE: R3-Campaign CMO Outlook also forecasts waning influence of tech platforms and third party data in APAC.