Ad Nut
Jan 23, 2019

New Kellogg's ad serialises Aussies' silly cereal styles

The campaign by J. Walter Thompson Sydney is a reality TV-style take on people's different breakfast habits.

The campaign by J. Walter Thompson Sydney is a reality TV-style take on people's different breakfast habits.

Greek yoghurt. Blueberries. Warm milk, cold milk, almond milk. But orange juice 

The freakish Corn Flake-topping habits of the Australian nation are exposed in this new ad for Kellogg's by J. Walter Thompson Sydney, which went to great lengths to portray real people in unscripted breakfast scenarios. Released Monday, the full-length ad has had over 150,000 views on YouTube so far. 

The agency hired Lucky Price, the casting agent...

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