australia
Andrew Baxter: ‘Business planning should be simple and practical’
To avoid getting lost in lofty, ethereal value statements, business planning should accurately and speedily spell out a company’s goals, says the Australian marketing veteran in an interview with Campaign.
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Calls grow in Australia for restrictions on junk-food advertising
As Australian doctors and medical students call for restrictions on all junk food marketing across media platforms and outlets between 5.30am and 11pm, YouGov data sheds light on what Australians truly think of the big, enticing and noisy world of junk-food advertising.
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Mercedes-Benz shifts into high gear on the world's largest LED stage
Watch the campaign to decide if it is a dazzling display or a dim disappointment.
Sleepy drivers get a serious wakeup call
A new campaign by Victoria’s Transport Accident Commission (TAC) highlights a simple rule to discourage drivers from getting behind the wheel while tired.
Dentsu ANZ restructures: CEOs Danny Bass and Steve Yurisich exit
The restructured model will also see regional leaders Fiona Johnston and Kirsty Muddle assume new responsibilities.
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Volkswagen unveils device to avoid kangaroo collisions in Australia
Designed in partnership with DDB Sydney, the University of Melbourne and Wires, the potentially live-saving car device aims to prevent both kangaroo and human accidents alike.
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