australia

Jun 17, 2020

Industry bodies revise guide to digital-ad practices

AANA, IAB and MFA's new document seeks to build trust in Australia's digital advertising ecosystem.

Jun 8, 2020

This campaign is just what you'd expect from a brand called Binge (and that's fine)

The inaugural campaign from a new streaming service in Australia is not inventive, but that doesn't mean it's not effective.

Jun 2, 2020

Google mounts Australia legislation defence, says economic value of news is 'very small'

Google's Australia head calls out 'inaccurate claims' about the value of news content to the search giant's bottom line.

May 28, 2020

Print edition cuts and job losses hit News Corp in Australia

It's yet another dark day for news publishing in Australia, as News Corp ends print publishing for more than 100 titles and cuts hundreds of jobs.

May 22, 2020

BBC Global News chief: It’s ‘unfair’ and ‘a bit immature’ for news industry to rely on Facebook & Google to save us

But Jim Egan says the big platforms have not been ‘sufficiently concerned’ so Australia’s new rules will be ‘highly significant’.

May 19, 2020

Not a g'day, mate: Australian digital adspend growth singed by wildfires, pandemic

For Q1, growth was just 3.8% as a traditional early year slump was accentuated by back-to-back disasters, according to IAB figures.