trends

Jan 5, 2022

We read a bunch of 2022 trend reports so you don't have to

We've distilled an inbox full of key trends and predictions for 2022 into an easy list of 15 points.

Dec 21, 2021

9 martech predictions for 2022

Marketing tech execs predict the biggest trends in the space for the coming year.

Dec 20, 2021

Five brand experience trends to look out for in 2022

As we (hopefully) edge closer to a post-pandemic state of equilibrium, Campaign spoke to experience agencies to find out what brand events will look like over the next 12 months.

Aug 27, 2021

Forget gender-neutral fashion. Chinese men want women’s clothes

Young Chinese men have turned to women’s clothes for inspiration. But can brands capitalize on this trend while the government pushes traditional masculinity?

Jul 6, 2021

Agencies in 'recruitment crisis' as most corporate comms pros favour in-house

Seven in 10 corporate comms professionals say in-house is likely to be their next destination if they move job, with just 11 per cent preferring an agency role, new research suggests.

Jan 25, 2021

10 takeaways from Wunderman Thompson's Future 100 report

After the pandemic completely upturned marketing (and everything else), this annual report provides a raft of predictions for 2021. We picked 10 that seem certain to make an impact.