| Campaign compiles a new 'Move and win roundup' as each week
progresses. This edition will cover March 16 through March 20, 2026. Catch up on past people moves and business wins. |
Omnicom Media has been appointed media agency of record for Nord Anglia Education in Asia, following a competitive pitch. The remit, led out of Vietnam, covers integrated media strategy, planning and buying across 19 Nord Anglia schools in markets in Thailand, India, Singapore, Indonesia, Malaysia and Uzbekistan. The appointment shifts media operations from the individual school level to a centralised regional hub in Vietnam. It marks Omnicom Media Vietnam's first major win in the international education sector. The agency's existing APAC client roster includes Apple, Beiersdorf, Kimberly-Clark and Mercedes-Benz.
Standard Chartered Hong Kong has elevated Marco Lee to head of marketing, wealth and retail banking, Hong Kong and Greater Bay Area. He reports to Haymans Fung, global head of marketing, wealth and retail banking at Standard Chartered. In his expanded role, he will develop brand and marketing strategy covering brand building, awareness, and business acquisition. Bringing 20 years of experience spanning business management, segment propositions, and portfolio management in banking, he was previously a regional business manager and the head of priority banking at Standard Chartered Hong Kong and Taiwan.
Airbnb Australia and New Zealand has appointed Ogilvy PR as its consumer and corporate PR agency in Australia, following a competitive review. The account was previously held by Publicis Groupe's Herd MSL in 2024. The agency announced the win on LinkedIn.
Snap has appointed Georgie Wilson as communications lead for Australia and New Zealand. She joins from indie Sydney-based PR agency History Will Be Kind, where she was a senior account director. She joined the agency in September 2022 as an account director and was promoted two years later. In her previous role, she worked with major brands including Etihad Airways, Google, and Uber. Bringing over eight years of experience, she previously held roles at London-based agencies Stand Agency and MHP Mischief. At Snap, she will report to Natasha Brack, APAC director of communications. She announced the move on LinkedIn.
Hakuhodo International Vietnam has appointed Naoyuki Kawakita as ASEAN Regional COO, to accelerate regional integration, data-driven marketing, and cross-border collaboration for client growth across Southeast Asia. Kawakita, who led the group's 800-person team to award-winning campaigns like the MMA Gold Tiger Platinum, will succeed as group president of Vietnam Yuta Sasaki, current CEO of Hakuhodo SAC. Sasaki brings two decades of digital transformation expertise from roles in Thailand and ASEAN, focusing on integrated creative, tech and consulting solutions in Vietnam's fast-evolving market.
Companion Communications has appointed Laura Smith as senior account director in Hong Kong, joining its regional collective of senior consultants. With 15 years of experience across London and Hong Kong, Smith brings expertise in storytelling and communications for travel, hospitality, and lifestyle brands. She has led campaigns for names such as Fortnum & Mason, Swire, and Rituals Cosmetics, and will provide strategic counsel to deliver impactful, creative campaigns across APAC.
Havas Thailand has appointed Navinda Kittisubkul as head of strategy & growth, a new role overseeing integrated strategy across media, creative, data and AI to drive business impact. Bringing 20+ years’ experience with brands such as Unilever, GSK and Bangkok Bank, she will strengthen Havas’ client-centric, insight-driven offering in Thailand and support the network’s regional growth ambition, leveraging its Converged.AI platform while emphasising the role of human insight in shaping meaningful, long-term brand growth.
Special has appointed Maddie Marovino as its first national head of social, a new role designed to strengthen the agency’s earned connectivity offering. Marovino will lead and expand Special’s social capability across Australia, integrating social strategy with creative, media, PR, and influencer work to deliver culturally relevant, audience-first content. She joins from Hello, where she was director of client experience, and brings 15 years of experience working with major brands including Uber, Unilever, and McDonald’s.
Dentsu ANZ has appointed Danica Bellchambers as chief data and technology officer, a new role uniting data, technology and AI capabilities across the business. Previously head of product, AI at Nine, where she led AI strategy across content, audience and commercial areas, and with senior roles at Clemenger BBDO embedding analytics into marketing, Bellchambers will accelerate Dentsu’s momentum, leveraging global AI platforms to deliver tailored, high-impact solutions for ANZ clients.
WPP Media has promoted Peta Southcombe to lead Mindshare Melbourne's client portfolio, including NAB, Rolex, Nike, the Australian Labour Party, and the University of Melbourne, after 15+ years at WPP, while Tess Eastcott, who joined from PHD in 2024, will head a dedicated NAB Group team covering NAB, uBank and MyCard. Both report to Mindshare chief Maria Grivas, with Chris Solomon departing after eight years. The moves aim to sustain momentum through deeper client focus and integration.
TrafficGuard, an ad fraud prevention platform under ASX-listed Adveritas, has appointed Scott Thomson as head of AI. With over a decade at Google, Adobe, and Telstra, where he served as a non-executive director since early 2024, Thomson will drive AI expansion to combat evolving threats like agentic bots and generative AI-driven fraud, evolving the platform into intelligent optimisation tools. The move supports TrafficGuard's US expansion and roadmap amid rising AI-generated invalid traffic risks projected to erode digital ad spend.
Source: Campaign Asia-Pacific
