The parent company behind Nutella is now expanding into the breakfast category and extending its footprint in North America with this acquisition.
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No, Tony the Tiger and Dylan Mulvaney are not working together
Some conservatives threatened to boycott the brand after its mascot was seen with the trans influencer at the Tony Awards on Sunday night. The brand says there’s no partnership.
Nutri-Grain leaves 'Iron Man' behind for 'Unstoppable' teens
AUSTRALIA - Kellogg brand Nutri-Grain today ends its longstanding position as 'Iron Man food' with a rebranding that specifically targets "indifferent" teens, using branded content to focus on young people who show courage in the face of adversity.
Kellogg unveils plan to boost global marketing
GLOBAL - Kellogg is shaking up its marketing processes as it investigates more consistent ways of working among its 400-strong global marketing force.
JWT Sydney takes regional leadership role for Kellogg business in Asia-Pacific
SYDNEY - JWT Australasian CEO Noel Magnus has appointed Paul Spriggs (pictured) as the network's regional director to oversee the retained Kellogg business.
India moves to curb food advertising
NEW DELHI - Advertising regulation is in the news again as India's Ministry of Health & Family begins instituting new regulations for food and beverage companies.