You can subscribe to Campaign Asia-Pacific online or call +852 2122-5227." />
DATA POINTS: Social media impact a matter of trust
A recent global consumer confidence survey by Nielsen finds that social media channels have a significant impact on the purchase decisions of the majority of consumers in Asia, but that advertisers continue to be an unwelcome presence. (Click on each image for an enlarged view.)
You can subscribe to Campaign Asia-Pacific online or call +852 2122-5227." />
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
40 Under 40 2023: Tash Menon, Mash
Tash Menon, the CEO and founder of Mash, is a visionary leader who has redefined the creative services model with her innovative approach and entrepreneurial spirit.
Publicis to shake up board: Arthur Sadoun takes ...
Two boards become one as supervisory and management boards merge.
Women Leading Change 2024 shortlist revealed
See the women and companies shortlisted for the eighth annual awards. The winners will be announced at a live presentation on May14th at Marina Bay Sands.
Campaign's Spotlight HK 2024: Highlights
Campaign's ongoing coverage of its Spotlight event happening in Hong Kong on April 18, 2024.