asia

Mar 13, 2024

BBDO comms leaders on moving beyond DEI as a ‘corporate buzzword’

We wrap up our International Women’s Day 2024 coverage with insight from two China leaders at BBDO Asia who have plenty to share about defying gender-based stereotypes and misconceptions around female leadership.

Mar 4, 2024

CMO Power List 2024: Call for nominations

Campaign Asia-Pacific's definitive guide to the region's most influential marketers is open for nominations for the 2024 list, set to be unveiled at Campaign360 in May.

Nov 1, 2023

Pond's new campaign with Ogilvy Singapore taps into women's unrealised skin desires

With over 177 years of heritage, the Pond's Skin Institute has partnered with Ogilvy Singapore to launch a new Bright Miracle product line with Tzuyu, its new K-pop brand ambassador.

Oct 25, 2023

Women to Watch Asia Pacific 2023: The marcomms trailblazers making a difference

Meet the 30 inspiring women from various marcomms domains in Asia Pacific, advancing the industry with their expertise and impact. They are the Women to Watch 2023.

Oct 23, 2023

Asia-Pacific Power List 2023: Siew Ting Foo, HP

Combining the longer-term capabilities of purposeful brand building with growth-hacking performance-driving marketing capabilities, Foo has driven progressive business and brand growth for HP.

Oct 18, 2023

Asia-Pacific Power List 2023: Yves Briantais, Colgate-Palmolive

Balancing sustainability and campaign effectiveness, strong purpose-led brand initiative is what puts a smile on this chief marketer’s face.