The growing popularity of crypto investing in Asia has given rise to fraudulent or scam ads. Is tougher regulation needed by advertising bodies, and what standards need to be applied to agencies who get involved with crypto startups?
Millennial mothers in Asia are voicing their needs, accomplishments and worries unlike any previous generation. Yet brands are not sensibly tapping into this group.
Which brands have the ears of APAC consumers, both on a regional basis and in specific markets? Find out in this special report derived from Campaign's Asia's Top 1000 Brands research.
New Spikes include Creative Data, Social & Influencer and Strategy & Effectiveness as the former Tangrams Awards are integrated into Spikes Asia.
From eyeliners to cleansers, from foundations to moisturisers, and from concealers to anti-aging serums, beauty is big business. See which brands get the most facetime in Asia-Pacific in this special report.
More than 85% of respondents to a Campaign Spot Survey agreed that bribery is a problem in agency pitches in APAC, and nearly 70% have personally seen it influence the outcome of a pitch.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins