social media

3 days ago

After much debate, Australia's Parliament passes news media code

Days after Facebook pulled the plug on News in the country, The Treasury Laws Amendment (News Media and Digital Platforms Mandatory Bargaining Code) Bill 2021 passed after a series of amendments.

Feb 21, 2021

The view from Down Under: does Australia point the way for a return to IRL brand events?

Despite low numbers of Covid-19 cases, Australia is experiencing a downturn in brand experiences.

Feb 19, 2021

DDB Hong Kong launches content unit

The new offering will bring together the agency’s creative department with production talent to boost social and digital briefs.

Feb 11, 2021

Twitter bows to Indian govt pressure following threat of noncompliance

Following legal threats, the social media giant agrees to block a number of accounts that were critical of the government’s handling of the ongoing farmers’ protests.

Feb 11, 2021

Four marketing tactics to win China in 2021

From new brand advocacy approaches to the growth of live-streaming, a review of the marketing techniques set to blow up in China in 2021.

Feb 10, 2021

Twitter's advertising revenue crosses $1 billion in Q4

Overall topline grows by 28% and operating income by nearly 65%, even as pandemic sees company's net loss swell.