Adam Nelson Scott Teng
May 7, 2015

Same old new media

Understanding enduring and evolving behaviours in the 'new' media landscape.

L-R: Adam Nelson, Scott Teng

When we think about media’, it can feel like we are being constantly assaulted with the message that everything has changed. It is impossible to open a trade publication, either physically, or especially virtually, without reading another column or article that tells us that when it comes to the how and where we source our information and entertainment, we are living through the breaking dawn of a new day.

There is, without doubt, more than...

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