Jul 30, 2020

Microsoft to put fans in NBA courtside seats, virtually

Hundreds of fans will appear live at ESPN Wide World of Sports Complex.

Jul 17, 2020

Hands off: can touchless experiences still be fully ...

Low-contact events are one way the experiential industry can adapt to ensure it is 'Covid-secure'.

Jul 10, 2020

Creative agency uses Animal Crossing to source new ...

A UK agency is looking for someone to take up a three-month paid internship. But don't apply IRL.

May 14, 2020

Bompas & Parr launches studio in Hong Kong

New outpost for UK-based creative experience shop will be led by Josh Ng.

Apr 2, 2020

Asics hosts virtual-reality shoe launch

Global preview event takes place online after plan to host physical event later this year in Tokyo altered because of coronavirus.

Mar 12, 2020

Asahi Super Dry introduces UK to concept of 'karakuchi'

Popup experiences in eight cities are part of an integrated campaign for the brand, which says it's growing at a "phenomenal rate" in the country.