Barry Lustig
Mar 11, 2019

Rightsizing and you

If you’re worried about losing your job, consider what you can do to make yourself a more valuable asset. You’d be surprised how few people do.

(Shutterstock)

It’s no mystery why most network agencies have been wheeled into the operating room by their clients and shareholders margins and budgets are getting squeezed, clients are demanding that agencies develop new competencies, and agency consolidations are creating a sea of redundancies. Nearly all of us have friends who have lost their jobs over the last few months.

Few would ever admit it openly, but nearly everyone gets laid off or pushed out of...

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