Li Mei Foong
Mar 2, 2015

Pet care: Doting owners splash out to show love

As baby-shy Asian couples increasingly turn their furry friends into ‘substitute children’, the pet-care industry is booming with innovative ways to empty their wallets.

Birth rates across Asia-Pacific may be dropping, but it is not that couples do not want to be parents. They just don’t want regular children.

This is evident in how they have turned their doting tendencies to something no less adorable and dependent than babies pets. 

Gina Westbrook, director of strategy briefings at Euromonitor International calls this “pet humanisation”. While the majority of pet owners treat their furballs as family members,...

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