dogs

Feb 28, 2020

Moving video shows that shelter dogs are worthy of love, too

Featuring some very good dogs, and some equally good humans.

May 20, 2016

Dogs don't discriminate: Pedigree attacks bias against people with Down syndrome

From Russia: 'pUp Syndrome', for Pedigree by BBDO Moscow

Apr 28, 2016

For dogs and their humans, two hearts beat as one

From Australia: 'Hearts aligned', for Pedigree (Mars) by Clemenger BBDO Melbourne

Mar 15, 2016

Micro segments: Connecting via niche online platforms

Brands and marketers are joining special-interest online communities to get close to customers and drive conversation.

Jul 23, 2015

Safe-for-work campaign features interspecies kissing (with tongues)

From Australia: 'Kissably clean' for Prozym Dental Sticks by Affinity Sydney

Mar 2, 2015

Pet care: Doting owners splash out to show love

As baby-shy Asian couples increasingly turn their furry friends into ‘substitute children’, the pet-care industry is booming with innovative ways to empty their wallets.