Benjamin Li
Aug 12, 2013

Oliver Xu and Vincent Pang resign from BBDO China posts

BEIJING & SOUTH CHINA - Oliver Xu, MD of BBDO Beijing, is to resign at the end of August to take up a parallel role at Saatchi & Saatchi Beijing, while the company's ECD at its South China office, Vincent Pang, has left the industry and returned to his home country of Malaysia.

Oliver Xu
Oliver Xu

Xu (pictured), who has managed the BBDO Beijing office for the past four years, is to leave the company at the end of August to manage Saatchi & Saatchi's office in Beijing.

Koo Yeat-Mung, who came on board as GM in the BBDO Beijing office in January last year, is currently overseeing the operation, which has Mercedes-Benz as its biggest account. It also handles all of Mars' chocolates and petcare brands, HP printers and computers, Blackberry and Hyatt Hotels, among others.

Meanwhile Pang (pictured left), ECD of BBDO/Proximity South China, left the agency on 31 July to return to his home country of Malaysia, where Pang told Campaign Asia-Pacific that “there was a business opportunity back home for me which I just have to take.” He has left China after more than 10 years to take over a family business in concert lighting.

"The new ECD coming in would be a BBDO internal person, but I do not know who they have confirmed yet," he added.

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