Benjamin Li
Aug 12, 2013

Oliver Xu and Vincent Pang resign from BBDO China posts

BEIJING & SOUTH CHINA - Oliver Xu, MD of BBDO Beijing, is to resign at the end of August to take up a parallel role at Saatchi & Saatchi Beijing, while the company's ECD at its South China office, Vincent Pang, has left the industry and returned to his home country of Malaysia.

Oliver Xu
Oliver Xu

Xu (pictured), who has managed the BBDO Beijing office for the past four years, is to leave the company at the end of August to manage Saatchi & Saatchi's office in Beijing.

Koo Yeat-Mung, who came on board as GM in the BBDO Beijing office in January last year, is currently overseeing the operation, which has Mercedes-Benz as its biggest account. It also handles all of Mars' chocolates and petcare brands, HP printers and computers, Blackberry and Hyatt Hotels, among others.

Meanwhile Pang (pictured left), ECD of BBDO/Proximity South China, left the agency on 31 July to return to his home country of Malaysia, where Pang told Campaign Asia-Pacific that “there was a business opportunity back home for me which I just have to take.” He has left China after more than 10 years to take over a family business in concert lighting.

"The new ECD coming in would be a BBDO internal person, but I do not know who they have confirmed yet," he added.

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

Creative Minds: FCB's Claire Herselman transforms ...

Get to know the senior copywriter who moved to London at 18 and worked as a barista.

7 hours ago

WPP boss Mark Read hits back at employee vitriol ...

CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to work in the office at least four days a week do not reflect the views of many staff.

8 hours ago

How young Malay-Muslim women are spending and consuming

Malay-Muslim women are leading a consumer revolution, with 93% preferring local groceries and 89% choosing homegrown F&B, according to a new analysis. Brand boycotts are reshaping loyalty, while halal certification, affordability, and shared cultural identity are the decisive factors in their purchasing power.

9 hours ago

Singtel's attempt to reimagine LNY traditions ...

The telco's annual festive film blends humour and lightheartedness, but its reliance on traditional gender roles dampens an otherwise innovative take on festive preparations.