mars
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
May 23, 2023
What Mars wants from retail media networks
Mars' global media leads explain to Campaign how they use retail media not just to drive sales, but to add to bigger holistic brand experiences.
Dec 15, 2022
Teenagers are idiots. Adopt a dog.
Colenso BBDO and Mars' Pedigree team up again to tell us why humans need dogs.
Apr 1, 2022
Pedigree publishes book series for dogs
AD NUT's PICK OF THE WEEK: The Colenso BBDO-led initiative, Dogphonics, actually aims to get kids reading by catering to an audience that's all ears—and no judgement.
Feb 9, 2022
WPP's MediaCom and Essence team up to retain hold on Mars global media
Appointment extends Mars' WPP relationship to include Essence.
Nov 14, 2021
PepsiCo poaches Mars Pet Nutrition CMO Jane Wakely for key marketing role
Wakely worked at Mars for 20 years in various marketing leadership roles.
Sep 22, 2021
Google, Unilever, Mars and Diageo among brands uniting for UN Global Goals
Brands and businesses are donating space on corporate HQs to carry giant sticky notes.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
