Time online has increased expectations from Indonesian consumers and brands are responding with beefed up digital investment.
We offer a look at the marketing driving recent titanic shifts in the cell-phone market, including Xiaomi's ascent (at Samsung's expense) in China, and Samsung's ascent (at Blackberry's expense) in Indonesia.
BEIJING & SOUTH CHINA - Oliver Xu, MD of BBDO Beijing, is to resign at the end of August to take up a parallel role at Saatchi & Saatchi Beijing, while the company's ECD at its South China office, Vincent Pang, has left the industry and returned to his home country of Malaysia.
A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.
Self-confessed technology addict John Merakovsky, managing director for Experian Marketing Services in Asia Pacific, ponders the mental impacts of always-on connections and obsessive social-media usage.
GLOBAL - BlackBerry has launched a multi-million dollar global campaign pushing its smartphones and tablets with creative celebrating 'people of action'.
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