May 15, 2024

Asia-Pacific Power List 2024: Siew Ting Foo, HP

Taking on a global role for HP, Foo has reshaped certain functions of the business to deliver growth and better position the technology giant for the future.

Feb 1, 2024

PHD retains HP’s global media account

The retention continues a relationship that began in 2009.

Nov 14, 2023

October 2023 APAC advertiser of the month: HP Indonesia

Through targeted promotions at key technology conventions, information tech company HP Indonesia has managed to significantly increase its brand and advertising awareness in October.

Oct 23, 2023

Asia-Pacific Power List 2023: Siew Ting Foo, HP

Combining the longer-term capabilities of purposeful brand building with growth-hacking performance-driving marketing capabilities, Foo has driven progressive business and brand growth for HP.

Jul 7, 2023

The CMO's MO: HP's Siew Ting Foo's Da Vinci-inspired marketing strategies

Thriving in 2023 with the metaverse, AI, agility and artistry, Siew Ting Foo's marketing story goes beyond metrics and KPIs.

Sep 13, 2022

Asia-Pacific Power List 2022: Siew Ting Foo, HP

An accomplished global marketing and innovation leader, Foo is helping to build the global tech brand with a local soul.