Staff Reporters
Jun 19, 2019

Five bronzes for APAC work in Film Craft

2019 Cannes Lions winners for Film Craft: India, New Zealand and Japan account for the region's metal in this category.

Nissin
Nissin

A painfully touching wedding speech, a silly power-ballad for beer, a 'demonically spicy' cup of noodles, a girl who perseveres despite a disfiguring skin condition, and a difficult-to-explain party scene comprised the subject matter for five pieces of APAC work that won Bronze Lions in Film Craft Tuesday night at Cannes Lions 2019.

Globally, the category yielded 78 Lions, with a Grand Prix going to a series of films for The New York Times by Final Cut New York and Droga5. 

The table below details all the winning APAC work. See all our Cannes Lions 2019 award coverage.

TITLE CLIENT PRODUCT ENTRANT / IDEA CREATION COUNTRY PRODUCTION AWARD
VICKS - ONE IN A MILLION #TOUCHOFCARE P&G VICKS VAPORUB OFFROAD FILMS, Mumbai / PUBLICIS SINGAPORE INDIA OFFROAD FILMS, Mumbai Bronze Lion
SPARK - WEDDING SPARK SPARK SPARK NEW ZEALAND, Auckland / COLENSO BBDO, Auckland NEW ZEALAND FINCH, Sydney Bronze Lion
WHAT HAPPENED  ? HECATE INC. HECATE CHERRY, Tokyo JAPAN SODA! COMMUNICATIONS, Tokyo Bronze Lion
I'M DRINKING IT FOR YOU DB BREWERIES DB BREWERIES COLENSO BBDO, Auckland NEW ZEALAND COLENSO BBDO, Auckland / SWEETSHOP, Auckland / LIQUID STUDIOS, Auckland / WORLDPEACE.FYI, Auckland / THE MACHINE ROOM, Auckland Bronze Lion
AKUMA NO KIMURA (DEMONICALLY SPICY RAMEN) NISSIN FOODS HOLDINGS CO., LTD. CHICKEN RAMEN DENTSU INC., Tokyo JAPAN GEEK PICTURES, Tokyo / DIGITAL GARDEN, Tokyo / SCIENCE SARU, Tokyo / CLIVER, Tokyo / J.C. SPARK, Tokyo Bronze Lion


Four of the five winners above were featured in our pre-festival 'Cannes contenders' picks, and you can see the videos there: 'One in a Million', 'I’m Drinking It For You', 'Akuma no Kimura' and 'Wedding Speech'. Here's the Hecate film:

Related Articles

Just Published

13 minutes ago

Kraft Heinz CMO: Ecommerce 'a hit to profitability'

As ecommerce retailers undercut each other with discounts, brands' profit margins are becoming squeezed.

48 minutes ago

The often-hidden costs of in-house agencies

The founder and CEO of marketing consultancy TrinityP3 uses a side-by-side comparison to dig into the costs you might not have considered.

1 hour ago

Ice cream anime: Magnum tells 'pleasure tales'

The Unilever ice cream brand debuted two lovely little animated films at Sydney's Japanese Film Festival.

3 hours ago

Is the whole greater than the sum of its parts for ...

AGENCY REPORT CARD: As Zenith, Starcom and Spark Foundry meld together under the group's 'Power of one' philosophy, we grade them as one entity for the first time.