True

love

Valentine's Day 2025 round-up: how UK brands are treating romance
love valentines By Alessandra Scotto di Santolo

From 'World dump day' to 'Knorrplay', a look at some of this year's brand love coming out of the UK.

Love in the time of the pitch process
love pitch rfp By Katie Keating

RFP: Possibly the worst introduction for a blind date a person could imagine.

Secrets to a steady (client-agency) relationship
agency brand client love By Robert Sawatzky

What makes some client-agency relationships healthier than others? We invited them to share their feelings.

Beyond red hearts: Changing images of love
love

Rebecca Swift, director of creative planning with iStock by Getty Images, shares a few images showing ways to illustrate love without resorting to cliche. Please see the related-article link at the bottom of the page for Swift's Valentine's Day opinion on the imagery of love.

UK creative agency Love closing Shanghai office after three years
closure love nike shanghai By Benjamin Li

SHANGHAI - Travor Cairns, CEO of UK-based creative agency Love, confirmed to Campaign Asia-Pacific that over the next three months the company will close down its Shanghai office, which opened in 2011.

TSL crafts brand as 'Artisan of love' with unprecedented 3.5-minute TVC
love of By Jenny Chan 陳詠欣

HONG KONG - Tse Sui Luen Jewellery (TSL) has set out to revitalise its brand with a large-scale, through-the-line campaign—its first major advertising push in 15 years.

Independent agency Love expands international footprint with new GM appointment
bbc DDB Diageo love nike tbwa By Benjamin Li

SHANGHAI - Love, a Manchester-based independent creative agency who was established in 2001, has expanded overseas with its first international operation opening in Shanghai this month. Jing Lien has been appointed as its new GM.

Love to open shop in Shanghai
agency Diageo love By Emily Tan

MANCHESTER - Integrated creative UK agency Love will be launching its first office in Shanghai shortly after Chinese New Year. The agency currently handles work for Johnnie Walker in China.

Solvil et Titus adds a new tagline to an old theme
campaign love By Benjamin Li

JWT Hong Kong has rolled out a new ad campaign for City Chain’s watch brand Solvil et Titus with an integrated regional campaign titled ‘Time is love’.

Cartier China asks 'How far would you go for love'
digitas love starcom digitas love starcom By Jane Leung

Jewellery brand Cartier in China has launched a ‘How far would you go for love’ digital campaign.

Cartier China asks 'How far would you go for love'
digitas love starcom digitas love starcom By Jane Leung

Jewellery brand Cartier in China has launched a ‘How far would you go for love’ digital campaign.