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fortnite

Mentos unleashes 'Fizzooka' rocket launcher for Fortnite Creative
cola fortnite mentos By Alessandra Scotto di Santolo

Campaign was created by BBH London.

Fortnite takes on Alzheimer’s in awareness campaign targeting Gen Z gamers
fortnite By Jack O'Brien

The campaign targets young gamers in Spain and allows players to experience the symptoms of the incurable disease, including disorientation, memory glitches and space dissociation.

Branded Roblox games got 1.8 billion visits in 2023, report finds
fortnite roblox By Brandon Doerrer

An industry report from Gamefam shows how brands performed in gaming’s most popular platforms.

Netflix and Enthusiast Gaming bring One Piece to Fortnite
fortnite netflix By Sabrina Sanchez

The Battle-Royale style game map is inspired by the live-action version of the popular manga series.

Wimbledon serves up Fortnite experience for younger fans
fortnite wimbledon By Coral Cripps

A set of gaming activations also includes a revamped mobile app and updated Roblox experience.

Heinz launches tomato and soil awareness campaign in Fortnite
esports fortnite By Coral Cripps

Players will have access to Heinz’s 'SOS tomatoes' island from 16 March.

Kill them with kindness, says this Fortnite tournament

australia DDB esports fortnite gaming By Ad Nut

In a bid to tackle cyberbullying, DDB Group Australia designed a gaming tournament that rewarded prize money to the kindest gamer.

Why haven't virtual experiences topped Travis Scott in Fortnite?
fortnite By Rosie Copland-Mann

We are stuck referencing something that happened two years ago.

DBS goes clubbing on Fortnite
dbs fortnite tsla By Robert Sawatzky

Singapore bank taps TSLA to recreate iconic Zouk nightclub as high cashback credit card courts clubbers and gamers at the same time.

Fortnite maker launches an epic games battle against Apple and Google
apple fortnite google

Fortnite maker Epic Games turns Apple's 1984 ad against it as it initiates legal action against the "oppressive" power of both Apple and Google.

The International Red Cross brings peace to Fortnite
fortnite By Michael Heusner

In Fortnite's new liferun mode your mission is to... save people?

Fortnite didn't need data to create a black hole sensation
fortnite gaming By Natalie Barnes

Marketers need space to make mistakes and to not be shackled by short-term metrics and data.

5 CX lessons brands can take from Fortnite
fortnite marketing By Claire Webber

If you're asking how to get and keep paying customers, you may want to ask, 'What would Fortnite do?'.