Coral Cripps

In a new three-episode, long-form video series, StanChart urges clients to look after more than just their financial health and well-being.

AI will be used to deliver select highlights from live broadcasts to consumers.

Colleagues praise 'advertising industry legend' and 'dear friend' after his death at 62.

The tie-up will allow both companies to enhance their in-game campaign offerings.

The activation was created by London metaverse studio Karta.

Brands are overlooking a lucrative audience, according to CreativeX.

Warc report sees higher programmatic spending, while 63% of advertisers are also now relying on second party data, according to IAB.

The practice will also see the launch of Accelerator, a technology built into the Google ecosystem.

The event, created by Uncommon Creative Studio, revealed the game’s cover star as Manchester City striker Erling Haaland.

A rising number of period policies have been launched across the advertising industry within the past year, part of a push for more workplace equity and awareness about menstruation symptoms.

The agency, called Make My Day, will focus on producing AR campaigns at scale for global brands.

The ads, produced by Iris, feature celebrity brand ambassadors Raheem Sterling and Fearne Cotton.

Michael White was appointed early last year to spearhead the company's metaverse ambitions.

A fifth believe they are doing badly, according to research across the UK and US.

The joint offering aims to help advertisers maximise their business outcomes and ROI.

Isabel Perry, vice-president of emerging technology at Dept, tells clients: 'Your future customer is a gamer.'

A report on the platform's gaming trends claims that 41% of users are motivated to buy out of feelings of 'joy'.

The experience, created by Undercurrent, enables users to wear AR animal masks.

Featuring a roster of global football stars, the platform will encourage participation in football and gender equality in the sport.

Weren't we all supposed to be donning goggles and meeting up in virtual cocktail bars in an augmented reality parallel world by now?

A set of gaming activations also includes a revamped mobile app and updated Roblox experience.

The initiative follows 'over 100 brand activations' on its gaming ecosystem last year.

Two-thirds of users are over the age of 25, according to the social media company.

Launching today (13 June), the set of ad tools will be available in the UK and 10 other countries.

Publicis Groupe CEO spoke at the Adobe Summit.

Rachel Rakowski joins the agency from Logitech G.

The unique gaming campaign, produced by Gravity Road in the UK, can be accessed by scanning a special pair of clogs.

Valentina Culatti will join Snap's EMEA creative strategy and production team next month.

The open-source policy aims to increase workplace equity and teach staff about period symptoms.

Creative videos depicting cherished memories are being preserved in a virtual museum to raise dementia awareness among women.

Video platform to defy recession with all brand categories set to increase investment this year.

Players will have access to Heinz’s 'SOS tomatoes' island from 16 March.

The commerce media company will become ASOS' exclusive advertising partner.

Brent Koning, Dentsu Gaming’s global gaming lead, explains why he's looking to educate more brands about emerging technologies in the gaming space.