Staff Reporters
Jan 18, 2021

Wavemaker names Jose Campon China CEO

He joins from Dentsu, where he was APAC client president. APAC CEO Gordon Domlija will focus on his regional role.

Wavemaker names Jose Campon China CEO

GroupM media agency Wavemaker appointed Jose Campon, formerly APAC client president with Dentsu, as China CEO.

Gordon Domlija, to whom Campon will report, had been handling the CEO responsibilities in China in addition to his role as APAC CEO. With Campon in place, Domlija will now focus on his regional responsibilities, the company said.

Campon took on his role at Dentsu in 2018. He is fluent in Mandarin and has 20 years of media and marketing experience. Prior to his Dentsu role he was APAC MD for iProspect, based in Singapore, and also spent six years with iProspect in China.

Domlija said he will work with Campon and Patrick Xu, GroupM's Greater China CEO, to build on Wavemaker's success in China, where it now has five offices and more than 700 people.

Toby Jenner, Wavemaker’s global CEO, said Campon's industry experience and digital smarts position him well to take Wavemaker to the next level in China, which has become a place of strong growth for the agency.

Related Articles

Just Published

13 hours ago

Campaign Crash Course: How to maximise DOOH returns

Digital out-of-home media buying is becoming more common and accessible across Asia. So how does it fit with an omnichannel strategy and how can you measure its returns?

13 hours ago

Raya film festival: Watch ads from Julie’s, ...

This year’s top prize goes to snack brand Julie’s, whose ad turned Raya stereotypes on its head and will be remembered for years to come.

13 hours ago

TikTok to marketers: Go native and multigenerational

The platform enlisted KFC at NewFronts in the US to persuade advertisers to spend on TikTok.

15 hours ago

Uninformed consent, addiction among persistent ...

CAMPAIGN360: Around 170,000 children go online for the first time every day, but the industry has yet to find a way to build their trust and target them safely.