china

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Pink 'ruby' chocolate arrives in HK, targeting Asia's cuteness obsession
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4 days ago

Pink 'ruby' chocolate arrives in HK, targeting Asia's cuteness obsession

Chocolate makers Callebaut chose Hong Kong as a key target market to launch its pink 'ruby' chocolate to pâtisserie chefs and chocolatiers — and hordes of enthusiastic Instagrammers.

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PR must get local and stay real, says Kiri Sinclair
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4 days ago

PR must get local and stay real, says Kiri Sinclair

The CEO and founder of PR consultancy Sinclair shares her thoughts at the recent CampaignComms event.

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IBTM China's
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Jul 18, 2018

IBTM China's "Knowledge Programme" to cover 10 key areas

The event is scheduled to take place in Beijing from September 12 to 13.

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FreemanXP announces more hires for China
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Jul 16, 2018

FreemanXP announces more hires for China

Steven Yu and Estelle Wong are appointed as general manager and client services director respectively.

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Singapore Tourism Board and Alipay join forces
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Jul 16, 2018

Singapore Tourism Board and Alipay join forces

Marketing initiatives include “activities” to incentivise Alipay users in Singapore through rewards and discounts.

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Arsenal and 30 agencies ensnared in alleged BYD fraudulent misrepresentation case
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Jul 16, 2018

Arsenal and 30 agencies ensnared in alleged BYD fraudulent misrepresentation case

More than 30 domestic ad agencies are crying foul after Chinese electric-car brand BYD indirectly absolved itself of payment obligations for RMB1.1 billion worth of ad production fees.

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