china

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Nike China pulls shoe line after designer supports HK protests
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3 hours ago

Nike China pulls shoe line after designer supports HK protests

The US sports brand has reportedly nixed a limited edition line of shoes by the Japanese design brand Undercover in China following an Instagram post that sparked controversy.

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Kobe Bryant is still the MVP in China, and other learnings from Sport Focus
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4 hours ago

Kobe Bryant is still the MVP in China, and other learnings from Sport Focus

Attendees at yesterday's event in Shanghai heard advice from the NFL, La Liga, PepsiCo, Mailman Group, and the Drone Racing League, among others.

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The real lives of the mainland's 625 million gamers
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10 hours ago

The real lives of the mainland's 625 million gamers

TOP OF THE CHARTS: New research from OMD China fleshes out the demographics and interests of mainland gamers. Guess what? They're real people.

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Chinese brands waking up to the power of sports marketing
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11 hours ago

Chinese brands waking up to the power of sports marketing

To leverage sports properties, it’s important for Chinese brands to think beyond the stoppage time of a match by considering the entire ecosystem of the sport they’re investing in.

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China's mobile programmatic adspend may surpass $27.6b in 2019: InMobi
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1 day ago

China's mobile programmatic adspend may surpass $27.6b in 2019: InMobi

TOP OF THE CHARTS: Spending on mobile programmatic video ads is expected to soar more than 500%, among the fastest rates in the world.

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Why no work from China made the 80-strong Digital Craft shortlist
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4 days ago

Why no work from China made the 80-strong Digital Craft shortlist

Isobar's chief creative officer Chris Chen explains the challenges work from China still faces when seeking medals at Cannes; and talks us through the decision to award the first ever Digital Craft Grand Prix to a campaign about a technology that doesn't yet exist.

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