Staff Reporters
Mar 26, 2021

The top 10 most visited Southeast Asia ecommerce sites

TOP OF THE CHARTS: Shopee runs away with the race for most 2020 visitors, according to a report from iPrice, SimilarWeb and Appsflyer.

The top 10 most visited Southeast Asia ecommerce sites

See full-size chart

Source: Map of E-commerce Yearend Report 2020, from iPrice, with SimilarWeb and Appsflyer. 

More from this source:

  • Singapore saw the biggest annual increase in traffic to online shopping platforms (35%), followed by the Philippines (21%), Vietnam (19%), Malaysia (17%), Thailand (15%), and Indonesia (6%).
  • Consumers in Southeast Asia spent an overall average of US$32 per order in 2020, 19% higher than in 2019. Singapore and Malaysia saw the highest average basket size of US$61 and US$41, respectively.
  • The rate of uninstallation of shopping apps increased through the year, showing that shoppers became more selective after a period of experimentation.
This article is filed under...
Top of the Charts: Key data at a glance

 

Related Articles

Just Published

22 hours ago

Amazon's ad revenue surges to $11.6 billion in Q4

While Google and Meta deal with slowdowns, Amazon's advertising business, still a small fraction of the overall sales, grew 19% in the fourth quarter.

23 hours ago

Google ad revenue falls in Q4, reversing several ...

Ad revenue across Google properties was $2.2 billion lower in the quarter than a year prior as shrinking brand budgets spread to search.

1 day ago

40 Under 40 2022: Prapti Singh, Uber

Telling brave and bold brand stories for Uber in India, Singh unlocks brand propositions deeply rooted in category, culture and consumer truths that drive business growth.

1 day ago

Blockbuster is releasing a Super Bowl ad…on VHS

The last standing location of the iconic video rental store in Bend, Oregon, USA will play the ad at its Super Bowl watch party.