top of the charts
Class and gender are top DEI concerns for Asian journalists: AAJA
TOP OF THE CHARTS: 70% of journalists in Asia identified socio-economic status and class as the most important diversity issue for news media to focus on.
Digital payments: Brand trust, UI top concerns for Gen Z
TOP OF THE CHARTS: A new report from Thunes shows how the demographic's payment preferences are rapidly shifting.
China, India to lead global marketing-spend growth through 2025
Global marketing spend will increase by 7% annually to $4.7 trillion in 2025, with China, India and South Korea among the markets exceeding the global average, according to a new forecast from Forrester.
Singapore leads key markets in desktop ad fraud rates
TOP OF THE CHARTS: Vietnam and Japan among other APAC markets reporting high rates, according to Integral Ad Science's Digital Media Quality report.
Advertisers not feeling good about media talent pool
TOP OF THE CHARTS: Advertisers are unsure about their talent meeting their current or future needs, and also more pessimistic than agencies about finding talent in the next year. Meanwhile, either agencies or advertisers may be deluding themselves about in-housing.
The Ramadan outlook for brands: Optimistic
TOP OF THE CHARTS: Consumers in Indonesia are ready to travel and spend during the Ramadan season after two years of restricted celebrations, according to a research report from M&C Saatchi Indonesia.
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