Shopee and Visa strike deal to charm SMEs, Estée Lauder goes into orbit, AirAsia to close Japan operations and more, in our roundup of brand-related news.
Shopee to provide training and technical support to five major media agencies in hopes of "elevating the standards" of ecommerce marketing in the long-term.
While homegrown platforms dominate the rankings, Amazon's numbers have rapidly risen in the past year, according to an Iprice report.
WATCH: The new local face of Shopee debuts a 9.9 Super Shopping Day ad even more satisfyingly annoying than Ronaldo's Shopee riff off of 'Baby Shark'.
Agencies and retailers are marking the city-state's 55th birthday with a mix of fun, sales and community giveback.
Agatha Soh oversaw Shopee's memorable signing of Cristiano Ronaldo as a brand ambassador, and is currently guiding the ecommerce platform through a COVID-related boom.
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