Publicis and Profitero leaders discuss their vision for the deal, which will allow Publicis to measure how brands’ products move through different digital shelves.
Brand such as Visa, Chanel, and Accenture are considered to be some of the most visible and inclusive online, according to a new index.
The ecommerce (or 'recommerce') platform highlights a vexing problem for the industry, and suggests using its platform is a solution.
An emerging content-to-commerce marketplace, Poizon is a gateway to young Chinese shoppers. How can luxury houses navigate this platform?
The new practice will be integrated into Havas’ core media offering, and is aimed at generating incremental revenue for clients.
New offering, AnyX, claims to give brands a single view of their online sales across retailers including Shopee, Lazada, Rakuten, Amazon and Shopify.
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