2 days ago

Indonesia to regulate social commerce: What should marketers expect?

An impending law is being introduced in Indonesia, allowing the government to determine how e-commerce vendors sell their products on social media. Campaign explores.

Sep 13, 2023

Former Lazada and Amazon senior exec joins Athletic Greens

Established in 2010, Athletic Greens has gained recognition primarily for its product, AG1, with the brand's emphasis centred on 'essential nutrition'.

Sep 13, 2023

The top social commerce trends in China that brands can learn from

China’s social commerce has increased significantly from 2021 to 2023. So, how can brands and businesses stay ahead of the countless changes occurring?

Aug 21, 2023

How brands are taking back ownership of livestreaming in China

While livestreaming remains the mainstay of marketing in China's e-commerce sector, brands are increasingly building their own channels to compete with the industry's superhosts.

Jul 27, 2023

TikTok set to launch e-commerce business in US with Chinese goods

TikTok aims to emulate the achievements of China-founded shopping platforms such as Temu and Shein in the US.

Jul 17, 2023

The rise of live commerce: Who's at risk of losing out?

In the ever-evolving world of e-commerce, one remarkable trend is making significant waves: live commerce, also known as live shopping, video selling, shoppertainment, or live stream selling.