Jules Ehrhardt
Oct 29, 2019

Samsung launching narcissism into space is everything wrong with marketing today

It is excruciating to imagine what good could have been done with the same team and resources.

These days it’s all too easy to check out of the state of the wider creative industries and focus on your own vertical. 

However, every now and then you’re walking down the sidewalk minding your own business, and you tread in something that triggers you. Such is the case with Samsung’s SpaceSelfie’ mission, which crashed to earth literally and figuratively at the weekend, as a stellar example of the industry’s failings.

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