Oct 29, 2019

Samsung launching narcissism into space is everything wrong with marketing today

It is excruciating to imagine what good could have been done with the same team and resources.

Oct 29, 2019

Samsung's 'space selfie' satellite lands in someone's garden in Michigan

'Unbelievable, look what just fell out of the sky,' resident says.

Jul 16, 2018

Chinese appliance brand on the hook for US$12 million in refunds as France wins World Cup

Vatti and its franchisees must pay consumers some RMB79 million (US$11.8 million) in reimbursements after Les Bleus claimed the World Cup crown last night.

Dec 14, 2012

Extraterrestrial monkey sparks wake-up call about lack of creativity in 'Copycat China'

MAINLAND CHINA - Commercial real estate developer Soho China's branding campaign for the launch of the Galaxy SOHO in Beijing was not what it first seemed—involving a monkey from outer space that beseeched the country to stop being a copycat empire.

May 8, 2012

Nike 'twists' a building to demonstrate shoe's flexibility

TOKYO - To showcase the flexibility of the Nike Free sneakers, Wieden+Kennedy Tokyo used the shoe to "bend a famously inflexible object", in this case, the Red Brick Warehouse in Yokohama, Japan.

Nov 24, 2010

A black sheep’s take on the Philips Bear

Adil Ismeer, account planner at BBH Asia-Pacific on bringing back the bear that shook slumbering Singaporeans awake, though one that is slightly more human.