Staff Reporters
May 4, 2010

PODCAST: Talking TV with GroupM's Andrew Meaden and Turner's Ringo Chan

In light of our recent Television Report, Media editor Michael O'Neill and features editor David Blecken invited Andrew Meaden, regional head of trading at GroupM, and Ringo Chan, SVP of syndication at Turner, to discuss its findings.

Media Podcast
Media Podcast
Included in the discussion are the following topics:

> To what extent are viewers in Asia moving to online video?
> How are technological developments contributing to this growth?
> Is online video in China becoming a genuine mass medium?
> What will this mean for traditional TV in the country?
> Is online a broadcast platform capable of being monetised?
> What is the impact on the way content producers and media agencies work together?

As always we welcome your comments, please email [email protected].

The Television Report was published as part of the 22 April 2010 issue of Media. To access the full report, click here to subscribe to the Media's print and e-magazine.

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