podcast

Jan 14, 2022

Why China may be a digital-transformation role model for APAC

SHANGHAIZHAN PODCAST: Wavemaker APAC CEO Gordon Domlija predicts that China will continue to lead in transformation but warns that context is key for all markets in the region because consumers embrace technology differently.

Dec 20, 2021

Global acquires podcast hosting platform

Media and entertainment group has snapped up Captivate.

Jun 30, 2021

Podcast advertising develops in step with Asia's growing audiences

Nascent measurement tools are limiting most podcast advertising to brand awareness, but new technology, formats and bigger audiences are already making audio content a more attractive draw.

Feb 18, 2021

APAC media inflation is most resilient globally: report

ECI Media's inflation report also sees CTVs and podcasts rapidly emerging as weighty media opportunities.

Nov 12, 2020

Why Spotify’s Megaphone acquisition will scale targeted podcast ads

The streaming audio giant dropped US$235 million on the podcast advertising and hosting platform.

Nov 11, 2020

Spotify acquires podcast host and ad specialist Megaphone for $235 million

The deal adds a hosting platform and advertising capabilities to Spotify's podcast offering.