Campaign Staff
Aug 20, 2022

How did our editors team up to launch ‘Campaign for creativity’ globally?

CAMPAIGN PODCAST: This week, editors from the UK, US and Asia sit down together to talk about “Campaign for creativity” – a new campaign from all of the editions of Campaign around the world.

How did our editors team up to launch ‘Campaign for creativity’ globally?

Gideon Spanier, UK editor-in-chief, Alison Weisbrott, US editor, and Robert Sawatzky, editorial director of Haymarket Business Media Asia, discuss the inspiration for the campaign and our shared commitment to champion creativity – at a time when the enemies of creativity are growing stronger.

A global message from Campaign: We are for creativity

We also talk about what we learned from working together on a three-part editorial series about profit v purpose, the talent pipeline and the dominance of technology that launched “Campaign for creativity”.

Campaign UK

Related Articles

Just Published

16 hours ago

Tech Bites: Week of September 26, 2022

News from McLaren Racing, IAB Australia, CNN and more.

17 hours ago

Campaign Creation Stories: How retailer Bananain ...

Chinese retailer Bananain and agency partner Goodzilla speak at length about their richly produced campaign that marries noodles with summer clothing.

17 hours ago

Harnessing the power of SPO for programmatic campaigns

As more brand advertising spend flows into the programmatic ecosystem, players on both sides of the industry are beginning to rebel against complexity and demand transparency and efficiency across the supply chain.

18 hours ago

Women to Watch 2022: Elayne Gan, Dow Jones

Recording incredible growth in the pandemic is no mean feat, and Gan boasts a massive 60% revenue growth since taking over the head of sales role in 2019.